Gold Oud Beard Balm

Shapes · Holds · Scents £34

50g

Dispatches from 19 October. Reserve yours.

1

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A fragrance first, a beard balm second. Raspberry and lemon zest over oud, cedarwood and soft musk, settling into vanilla and warm spice, held in butters and beeswax that shape the beard, soften the hair and never stiffen. Made in England.

Notes

Top notes: raspberry, lemon zest.

Heart notes: oud, cedarwood, soft musk.

Base notes: vanilla, cinnamon, warm spice.

Composition

Made in England, in small batches. Cruelty-free; contains beeswax.

Ingredients

Elaeis Guineensis (Palm) Oil, Cocos Nucifera (Coconut) Oil, Cera Alba, Prunus Persica (Peach) Kernel Oil, Theobroma Cacao (Cocoa) Seed Butter, Parfum (Fragrance), Hydrogenated Jojoba Oil, Acetyl Cedrene, Butyrospermum Parkii (Shea) Butter, Tetramethyl Acetyloctahydronaphthalenes, Tocopherol, Vanillin, Hexamethylindanopyran, Persea Gratissima (Avocado) Oil, Juniperus Virginiana (Eastern Red Cedar) Oil, Coumarin, Cedrus Atlantica (Atlantic Cedar) Oil/Extract, Terpineol, Isoeugenyl Acetate, Cinnamal, Linalool, Benzyl Benzoate, Trimethylcyclopentenyl Methylisopentenol, Citrus Limon (Lemon) Peel Oil, Limonene, Beta-Caryophyllene, Eugenol, Rose Ketones, Linalyl Acetate, Pinene.

How to use

A small amount, warmed between the palms, worked into a damp beard, root to tip, and combed into shape. After Gold Oud Beard Oil, before the Eau de Parfum.

Two or three, and the price adjusts in the cart.

The Fragrance

Warm, sweet, open

Gold Oud opens with raspberry and lemon zest, a lift rather than a fruit bowl, and turns warm within the hour. At its centre, oud, cedarwood and soft musk: the same resin that anchors Black Oud, taken brighter. It settles into vanilla, cinnamon and warm spice, the warmth that carries into the evening. Smoother and deeper than Black Oud, and made to be worn by anyone.

The Notes

Raspberry and lemon zest
Oud
Cedarwood
Vanilla and cinnamon

“The fragrance came first. The grooming was built to carry it.”

Zohaib Ahmad, Founder

The Beard Balm

Shape without stiffness

Medium hold that moves with the beard. Shea and cocoa butters soften the hair, coconut and avocado oils hold moisture, and beeswax gives the shape its memory. A small amount, warmed between the palms and combed through a damp beard, keeps stray hairs down without stiffness or grease, and carries the composition through the day.

Shape without stiffness

In their words

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